xo, Alena

Following my dream I build my own team with the best hair and makeup artists. We specialize in glowing skin and eyes that rivet attention, determining the most ideal palettes to highlight each client’s uniqueness.

Hair and makeup styling with us is a high-end experience. Our goal is to reduce the inconvenience of scheduling multiple beauty artists for your bridal party so that everyone looks and feels beautiful on your big day. Regardless of the skin tone or hair type, our stylists are fully equipped to serve ALL women.

We are based in 147 W 35th street, New York City, NY 10001 
We travel across New York, New Jersey, Pennsylvania, Connecticut, and Delaware. Also, we are able to travel anywhere within the United States. 
I am glad you visited our website and look forward to meeting you in person!

NICE TO MEET YOU!

As a child I spent hours in my mother’s beauty salon. Spellbound I watched her doing magic and what captivated me was the way her clients transformed from within. They started to shine, smiling at their reflection in the mirror. So, I decided to bring that positive change myself.